the rest of the DNR

Brent Finnegan -- December 4th, 2007

As DNR reporter Kelly Jasper pointed out on her blog this weekend, “only two-thirds or less of all the copy each reporter puts out” ends up on the DNR’s website. There are usually stories I miss because they only showed up in the print edition.

This week, I noticed the DNR has added an e-edition on their website. The promo on their main page says “It’s the entire newspaper, delivered to your desktop. Scan it, zoom in to read it, turn the pages – just like the print edition.”

20 Responses to “the rest of the DNR”

  1. Gxeremio says:

    The direct link doesn’t work…looks like you need to go through their website to get to it. But it’s cool! This could really help teachers who want to use the newspaper for education without having 30 copies for their class. I wonder if it will be subscription based sometime in the future, or if they will keep it free.

  2. Justin says:

    Here’s the link.

    Looks like at anytime they might shut off. The login is “free”. The password is “demo”.

  3. Scott says:

    Nice that you can access it online in its entirety, but since it’s not text based (and thus not too fast to navigate through), I imagine I’ll still use the printed DNR instead — which is a lot faster to quickly consume!

  4. finnegan says:

    Link fixed. Thanks.

    And yeah, I wouldn’t be surprised if the free part is only temporary.

  5. David Miller says:

    You’d hope that they would so that they could evolve with the market. A sustainable business model for the DNR post 2010!

  6. Bubby says:

    It makes a mess of my computer, and I have to do a forced quit by the time I get to Section B. I’m guessing they bought some software and have no clue what they are doing.

  7. A local newspaper publisher (not of the DNR) recently told me he expects even print versions of newspapers to be free one day.

  8. Kyle says:

    Great, more access to right wingnut propaganda to further stoke the fires of hatred and fear.

  9. Karl Magenhofer says:

    “Only showed up in the print edition” That’s funny considering it is a newsPAPER. Do you read your laptop while on the pot? Just curious since the tone of the e-mail is who would bother to get an actual paper copy of the paper. I agree with Scott, much easier to run through the real paper than the online version.

  10. JGFitzgerald says:

    All due respect, I’ve heard for years from people who should know better that the newspaper will survive because you can take it to the toilet. If I had to guess, I’d say that when that capability is all that’s keeping the newspaper around, it deserves to die.

    It may be an urban legend, but I recall hearing years ago that the three greatest perceived bargains were consistently a first-class stamp, a call from a phone booth, and a newspaper, all because they offered so much communication capability for so little money. I wonder what you’d hear if you asked 25-year-olds now. Many of them have never mailed a letter, called from a phone booth, or read a newspaper. They get it on-line.

  11. Laura says:

    The site messed up my computer, too. Everything locked up and I had to re-start. Wonder why that’s happening to only some of us?

  12. JGFitzgerald says:

    SWAG on the computer lock-up. Maybe it wants a later version of Acrobat Reader but doesn’t have the decency to tell you. Try for an update.

  13. Bubby says:

    Are you using MS Internet Explorer or Mozilla Firefox? It appears to work with Exploder. Crummy software. Anyone using a Mac to view?

  14. finnegan says:

    This is in today’s DNR:

    Readers are invited to sample the online edition during the month of December. […]
    Subscriptions to the e-edition will be available beginning in January.

    Anyone else find humor in hburgnews scooping the DNR on a story about the DNR’s own website?

    And as one of the commenters on today’s DNR story points out, today’s e-edition is currently showing yesterday’s news.

  15. JGFitzgerald says:

    “hburgnews scooping the DNR”

    Maybe the site wasn’t official yet. They don’t tend to report things until those things are official (whatever that ultimately means). They’re an establishment paper. Witness the reporting on the Barnes & Noble incident. Court action — an official process — is reportable. A protest is not. That’s not a policy, because the paper’s not consistent enough to call it that. But it’s almost as if the newsroom feels it needs permission to report some items.

  16. Jeff says:

    Online print versions of newspapers are common overseas. For example, friends of mine in Bangladesh developed and sell a system where readers can view the print version of the paper as an entire page and click articles (or ads) they’re interested in. The content zooms upwards, gets read, dismissed… and the reader moves on. In effect it’s like reading the paper, because you can easily scan each page , and there’s no difference – in terms of content – between the online and the print version. Some advertisers like the approach because their ads are still visible and in context – if they pay for page 2, they still get page 2.

    There are problems with the approach, though. The newspaper is limited to one revenue stream since they can’t run different ads online. The advertisers get more “reach,” but not all of it is effective, since a BD expat reading the online paper from his home in DC could care less about the advertising in the paper, whereas in the normal online delivery mode the ads can be targeted to him. So while the approach does yield more exposure to the advertiser, some of that exposure is ineffective.

    A friend of mine in AU is the sports editor of The Age, and he says strategic assumption is that print versions will be obsolete within 15 years – if the medium survives longer, great, but they’re assuming it won’t and are planning accordingly.

  17. finnegan says:

    This feature is now subscription-only: $5 per month.

  18. Emmy says:

    $5 a month? They have got to be kidding.

  19. Scott says:

    Pretty interesting —- that’s $60/year versus a regular subscription at $80/year. I still find it much easier and faster to flip through the printed version than this new online version.

    A great target market for this would be people who get the paper the day after it is published — they could save $20 and get it on the actual day of publication.

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